{"id":6494,"date":"2021-04-02T14:22:00","date_gmt":"2021-04-02T06:22:00","guid":{"rendered":"https:\/\/mysourcify.com\/?p=6494"},"modified":"2021-04-02T14:22:00","modified_gmt":"2021-04-02T06:22:00","slug":"visiting-the-biggest-fake-branded-bag-market","status":"publish","type":"post","link":"https:\/\/mysourcify.com\/tr\/visiting-the-biggest-fake-branded-bag-market\/","title":{"rendered":"En B\u00fcy\u00fck \u201cSahte Markal\u0131 \u00c7anta\u201d Pazar\u0131n\u0131 Ziyaret Etmek"},"content":{"rendered":"

Real Madrid menajeri Jose Mourinho'yu a\u011f\u0131rlayan, y\u0131lda on milyonlarca avro kazanan y\u0131ld\u0131zlar\u0131n, Kaka ve Kahire'nin geldi\u011fi, d\u00fcnyan\u0131n en \u00e7ok \u201cl\u00fcks mal\u0131n\u0131n\u201d bulundu\u011fu yer.<\/p>\n\n\n\n

\u0130\u015fte burada toptan deri\u0307 \u00fcr\u00fcnleri\u0307 pazari<\/a> Sanyuanli, Guangzhou'da.<\/p>\n\n\n\n

\"Sanyuanli
Sanyuanli Deri Toptan Sat\u0131\u015f Pazar\u0131<\/figcaption><\/figure>\n\n\n\n

Sabah saat 10'da bu pazar, d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndan, Arabistan ve G\u00fcney Afrika'dan gelen toptanc\u0131lar ve al\u0131\u015fveri\u015f merkezindeki k\u00fc\u00e7\u00fck esnafla t\u0131kl\u0131m t\u0131kl\u0131m doluydu. Yerli deri, orijinal deri, replika, 1:1 vb. jargonu, bireysel ihtiya\u00e7lar\u0131n\u0131 do\u011fru bir \u015fekilde ifade ediyor ve fiyatta anla\u015f\u0131ld\u0131ktan sonra, tek \u015fey g\u00fcn bitmeden mallar\u0131 almak i\u00e7in beklemek.<\/p>\n\n\n\n

Saat 17:00, t\u00fcm toptanc\u0131 pazar\u0131nda g\u00fcn\u00fcn en g\u00fcr\u00fclt\u00fcl\u00fc zaman\u0131d\u0131r. \u0130nsanlar sab\u0131rs\u0131zlanmaya ba\u015flar ve mal ta\u015f\u0131yan arabalar kudurur. Sonunda panjurlar indirildi ve sava\u015f alan\u0131 halin d\u0131\u015f\u0131ndaki meydana kayd\u0131r\u0131ld\u0131. G\u00fcn boyunca ortal\u0131kta g\u00f6r\u00fcnmeyen lojistik \u015firketleri, sadece k\u0131sa bir saatli\u011fine k\u00fc\u00e7\u00fck da\u011flar gibi y\u0131\u011f\u0131lan kargo kutular\u0131yla birlikte h\u0131zla giri\u015fte pozisyon al\u0131yor.<\/p>\n\n\n\n

Bu \u00fcr\u00fcnler iki g\u00fcn i\u00e7inde Pekin Kad\u0131nlar Soka\u011f\u0131'na, \u015eanghay Changle Yolu'na, Wuhan'daki Taobao ma\u011fazalar\u0131na ve hatta Sincan Karamay sokaklar\u0131ndaki butik evlere g\u00f6nderilecek. Bir aydan k\u0131sa bir s\u00fcre i\u00e7inde, farkl\u0131 marka, stil ve i\u015f\u00e7ilik seviyelerine sahip \u201cl\u00fcks mallar\u201d otob\u00fcslerde, \u00fcst s\u0131n\u0131f ofislerde ve di\u011fer yerlerde ortaya \u00e7\u0131kacak ve sahiplerinin kimli\u011fini ve zevkini g\u00f6sterecek.<\/p>\n\n\n\n

Ellerinde s\u0131k\u0131ca tuttuklar\u0131 \u015fey sadece iyi ya da k\u00f6t\u00fc bir taklit (gayri resmi kanallardan gelen \u00e7ok az say\u0131da orijinal \u00fcr\u00fcn ve \u00e7e\u015fitli niteliklerdeki taklitler i\u00e7in kullan\u0131lan genel bir terim) deri \u00e7anta de\u011fil, ayn\u0131 zamanda insanlar\u0131n daha iyi bir ya\u015fam \u00f6zlemleri, kendi de\u011ferlerine ili\u015fkin yarg\u0131lar\u0131 ve l\u00fcks markalar\u0131n \u00c7in'e giri\u015fiyle ortaya \u00e7\u0131kan devasa g\u00f6steri\u015f ekonomisidir.<\/p>\n\n\n\n

\"Leather
Sanyuanli Pazar\u0131ndaki Deri \u00dcr\u00fcnler<\/figcaption><\/figure>\n\n\n\n

\u00d6nleyici tedbirler alarak pazarlara sahip \u00e7\u0131kmak<\/strong><\/h2>\n\n\n\n

\u00d6zne ve g\u00f6lge gibi, biri ayd\u0131nl\u0131k di\u011feri karanl\u0131k, biri ger\u00e7ek di\u011feri sahte olan hakiki ve taklit mallar birbirinin i\u00e7ine yerle\u015fmi\u015ftir.<\/p>\n\n\n\n

1992 y\u0131l\u0131nda LOUIS VUITTON (\u201cLV\u201d) \u00c7in'e resmi olarak girdi ve Pekin Wangfu Otel'de ilk ma\u011fazas\u0131n\u0131 a\u00e7t\u0131. O y\u0131l Fan 4, Ning 12 ve Wang 16 ya\u015f\u0131ndayd\u0131; hi\u00e7biri gelecekteki hayatlar\u0131n\u0131n de\u011fi\u015fece\u011fini bilmiyordu.<\/p>\n\n\n\n

LV'nin giri\u015fiyle birlikte d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndan l\u00fcks markalar \u00c7in'e girmeye ba\u015flad\u0131 ve \u00c7inli t\u00fcketiciler i\u00e7in b\u00fcy\u00fck ve g\u00f6rkemli bir r\u00fcya in\u015fa etmeye \u00e7al\u0131\u015ft\u0131lar ve \u00fclke de bu 20 y\u0131l boyunca onlara r\u00fcya gibi bir \u00f6d\u00fcl verdi. Dan\u0131\u015fmanl\u0131k \u015firketi McKinsey taraf\u0131ndan 2012 y\u0131l\u0131nda yay\u0131nlanan l\u00fcks t\u00fcketim raporu, \u00c7in'in 180 milyar yuan ile d\u00fcnyan\u0131n en b\u00fcy\u00fck l\u00fcks mal (\u00f6zel jetler, yatlar vb. hari\u00e7) t\u00fcketicisi haline geldi\u011fini g\u00f6stermektedir.<\/p>\n\n\n\n

L\u00fcks mallar\u0131n artan etkisine, daha da b\u00fcy\u00fck bir sahte end\u00fcstrinin ortaya \u00e7\u0131kmas\u0131 e\u015flik etti. Orijinal ve taklit mallar, \u00f6zne ve g\u00f6lge gibi, biri parlak di\u011feri karanl\u0131k, biri ger\u00e7ek di\u011feri sahte, birbirinin i\u00e7ine yerle\u015fmi\u015ftir. Bug\u00fcn \u00c7in, d\u00fcnyan\u0131n en b\u00fcy\u00fck l\u00fcks mal t\u00fcketicisi olmakla birlikte, ayn\u0131 zamanda d\u00fcnyan\u0131n en b\u00fcy\u00fck sahte mal \u00fcretim ve t\u00fcketimiyle de doludur.<\/p>\n\n\n\n

Bu muhabir Ning ile Pekin'deki D\u00fcnya Ticaret Merkezi'nde bulunan COSTA kafede bulu\u015ftu. Ning'in iyi bir i\u015fi var ve bo\u015f zamanlar\u0131nda Pekin'de sahte \u00e7anta d\u00fckk\u00e2n\u0131 i\u015fletiyor. \u201cSoldaki k\u0131z\u0131n kaliteli CLINE'\u0131 var ama ger\u00e7ek de\u011fil; bu renkte \u00e7\u0131kmad\u0131. Sa\u011fdaki amca, Burberry'nin giri\u015f fiyat\u0131n\u0131n sadece 300 yuan olmas\u0131 biraz fazla.\u201d<\/p>\n\n\n\n

Ning'in tedarik\u00e7ilerinden biri olan Xiaofan, Guangzhou \u00e7evresindeki k\u0131rsal kesimde ya\u015famas\u0131na ra\u011fmen l\u00fcks mallarla akranlar\u0131ndan daha \u00f6nce tan\u0131\u015fm\u0131\u015f. \u201cOn y\u0131l \u00f6nce, evimizin \u00e7evresinde A-mallar\u0131 \u00fcreten baz\u0131 i\u015fleme fabrikalar\u0131 vard\u0131.\u201d Bug\u00fcn Fan, erkek arkada\u015f\u0131yla birlikte Guangzhou'nun Sanyuanli toptanc\u0131 pazar\u0131nda \u00fc\u00e7 deri e\u015fya tezgah\u0131n\u0131 y\u00f6netiyor.<\/p>\n\n\n\n

\"High
Y\u00fcksek \u0130mitasyonlu \u00c7antalar<\/figcaption><\/figure>\n\n\n\n

Yakla\u015f\u0131k 4 metrekarelik tezg\u00e2hlardan biri, Fan'\u0131n yakla\u015f\u0131k 40 Burberry \u00e7antayla dolu \u00fc\u00e7 kat rafla en erken yerle\u015fti\u011fi yer. \u201cBuran\u0131n kiras\u0131 ayda 20.000 yuan, \u015furada daha iyi bir yer ise 60.000 yuan.\u201d Her g\u00fcn y\u00fczlerce deri \u00e7anta bu 4 metrekarelik ma\u011fazadan \u00fclkeye ak\u0131yor. En g\u00f6zde stillerden birinin sat\u0131\u015f\u0131 ayda 2000'e ula\u015fabiliyor.<\/p>\n\n\n\n

Fan ayr\u0131ca Burberry konusunda uzmanla\u015fm\u0131\u015f ba\u015fkalar\u0131yla ortakla\u015fa bir fabrika kurdu; bu fabrika asl\u0131nda 10 ki\u015fiden az \u00e7al\u0131\u015fan\u0131 olan bir at\u00f6lye. Fan, Guangdong'da buna benzer en az birka\u00e7 bin k\u00fc\u00e7\u00fck at\u00f6lye oldu\u011funu tahmin ediyor.<\/p>\n\n\n\n

Ning Ning, Fan gibi say\u0131s\u0131z ki\u015finin ve k\u00fc\u00e7\u00fck at\u00f6lyelerin i\u00e7 i\u00e7e ge\u00e7mesi, y\u0131ll\u0131k \u00fcretim de\u011feri tahmin edilmesi zor olan devasa bir gri sanayi zinciri yaratm\u0131\u015ft\u0131r.<\/p>\n\n\n\n

\"Production
\u00dcretim End\u00fcstriyel Zinciri<\/figcaption><\/figure>\n\n\n\n

Sahte mallar vs Orijinal mallar<\/strong><\/h2>\n\n\n\n

\u0130yi satan yeni bir \u00fcr\u00fcn oldu\u011fu s\u00fcrece, di\u011ferleri de h\u0131zla onu takip eder.<\/p>\n\n\n\n

Fan ge\u00e7ti\u011fimiz aylarda yeni bir \u201cstratejik ayarlama\u201d turuna ba\u015flad\u0131.\u201d<\/p>\n\n\n\n

Daha \u00f6nce, Fan iki kalitede mal sat\u0131yordu. Biri ger\u00e7ek \u201cA mallar\u0131\u201d - sadece orijinal \u00fcr\u00fcn\u00fcn resmine veya daha iyi bir taklidine dayanarak, deri veya detaylar\u0131n kolayca k\u0131r\u0131l\u0131p k\u0131r\u0131lamayaca\u011f\u0131. Bu pazarda \u00e7o\u011fu sat\u0131c\u0131 bu A mallar\u0131n\u0131 300 ila 1000 yuan aras\u0131nda de\u011fi\u015fen fiyatlarla sat\u0131yor. T\u00fcketiciler \u00e7o\u011funlukla l\u00fcks mallar hakk\u0131nda bilgisi olmayan ya da sahte olup olmamas\u0131n\u0131 \u00f6nemsemeyen ki\u015filerdir.<\/p>\n\n\n\n

Buna kar\u015f\u0131l\u0131k Fan, bu toptan sat\u0131\u015f pazar\u0131nda daha sofistike olanlardan biridir - sadece marka taraf\u0131ndan \u00fcretilen stilleri \u00fcretirken, baz\u0131 k\u00fc\u00e7\u00fck at\u00f6lyeler genellikle markal\u0131 tezgahlarda bulunmayan renklerin yan\u0131 s\u0131ra stiller de \u00fcretir. Ve burada modan\u0131n h\u0131z\u0131 ger\u00e7ek pazardakinden \u00e7ok daha y\u00fcksek. \u201c\u0130yi satan yeni bir \u00fcr\u00fcn \u00e7\u0131kar \u00e7\u0131kmaz, di\u011fer bir\u00e7ok aile onu h\u0131zla takip ediyor.\u201d Ning, \u201cBVLGARI (Bulgari), y\u0131l\u0131n ba\u015f\u0131nda yeni bir y\u0131lan ba\u015fl\u0131 \u00e7anta \u00e7\u0131kard\u0131, bu piyasada pek tutmad\u0131 ama burada en az 50 tane sat\u0131yor ve her biri iyi sat\u0131yor\u201d \u00f6rne\u011fini veriyor.\u201d<\/p>\n\n\n\n

\"Gucci\"
Gucci<\/figcaption><\/figure>\n\n\n\n

Fan'\u0131n satt\u0131\u011f\u0131 di\u011fer mal t\u00fcr\u00fc ise daha kaliteli \u201cA\u201d mallar\u0131d\u0131r. Orijinal kuma\u015f, y\u00fcksek taklit donan\u0131m ve orijinal y\u0131kama etiketi. \u201cBu y\u0131kama etiketi test edilebilir.\u201d Fan \u00e7ekmeceden ustal\u0131kla k\u00fc\u00e7\u00fck bir el feneri \u00e7\u0131kard\u0131, mavi \u0131\u015f\u0131k alt\u0131ndaki benzer bir para makinesinde, y\u0131kama etiketi sahtecili\u011fe kar\u015f\u0131 \u00e7izgi olarak g\u00f6r\u00fcnd\u00fc, \u201cikisi aras\u0131ndaki fiyat fark\u0131 yar\u0131 yar\u0131ya, ancak giderek daha fazla insan iyi mal istiyor.\u201d<\/p>\n\n\n\n

Ning Ning, Fan'\u0131n a\u00e7\u0131klamas\u0131n\u0131 do\u011frulad\u0131: \u201cYakla\u015f\u0131k 10 y\u0131ld\u0131r bu mallar \u00fczerinde \u00e7al\u0131\u015fan bir akran, i\u015fin ba\u015f\u0131nda 800 yuan'a sat\u0131lan 300 yuan'l\u0131k mallar\u0131 g\u00fcnde bir d\u00fczine satabiliyordu, \u015fimdi birka\u00e7\u0131 satam\u0131yor. T\u00fcketiciler kar\u015f\u0131 denetimi destekleyebilecek bir \u015fey istiyorlar.\u201d<\/p>\n\n\n\n

\u201cTezgah denetimini destekleyin,\u201d sekt\u00f6rde yayg\u0131n bir ifade haline gelmi\u015ftir. Ancak asl\u0131nda, muhabirin \u00e7\u00f6meldi\u011fi toptan sat\u0131\u015f pazar\u0131nda, ma\u011fazan\u0131n saya\u00e7 incelemesinde olabilecek mallar\u0131 satt\u0131\u011f\u0131n\u0131 iddia eden bir dizi ma\u011faza genellikle birka\u00e7 ger\u00e7ek \u00fcr\u00fcn g\u00f6rmemi\u015ftir.<\/p>\n\n\n\n

Bu y\u0131l\u0131n May\u0131s ay\u0131ndan itibaren Fan'\u0131n at\u00f6lyesi genel kalitede A mallar\u0131 \u00fcretmeyi b\u0131rakt\u0131 ve sadece iyi \u00fcr\u00fcnler \u00fcretti. Ancak, l\u00fcks \u015firketlerin s\u0131k\u0131 bir \u00fcretim y\u00f6netimi s\u00fcreci vard\u0131r; orijinal deri nas\u0131l resmi OEM'in d\u0131\u015f\u0131na \u00e7\u0131kabilir? Fan, \u00f6rne\u011fin Burberry'nin \u00c7in'de bir fabrikas\u0131 oldu\u011funu ve bunun sekt\u00f6rde iyi bilinen bir s\u0131r oldu\u011funu a\u00e7\u0131klad\u0131. T\u00fcm paket fabrikas\u0131na ek olarak, Burberry'nin hammaddelerinin de \u00c7in'de iki \u00fcreticisi var. \u201cOnlar\u0131n tedariki yoluyla sat\u0131n ald\u0131k ve hammaddelerin yan\u0131 s\u0131ra y\u0131kama etiketlerini de alabiliyoruz.\u201d Do\u011frulanabilir y\u0131kama etiketi Fan'\u0131n bu pazardaki temel yetkinli\u011fidir.<\/p>\n\n\n\n

Xiaofan, bu g\u00fcvenlik etiketi sayesinde Ningning'in tedarik\u00e7isi haline geldi. Ningning'in tedarik\u00e7ilerinin \u00e7o\u011fu Dongguan'da. Bu sekt\u00f6rde, \u201cGuangzhou'da \u00fcretilmi\u015ftir<\/a><\/strong>\u201d ve \u201cDongguan'da \u00fcretilmi\u015ftir<\/strong>,\u201d ile ikincisi daha y\u00fcksek bir kalite ve \u00f6zg\u00fcnl\u00fc\u011f\u00fc temsil eder.<\/p>\n\n\n\n

\"Dongguan
Dongguan \u015eehri<\/figcaption><\/figure>\n\n\n\n

Ning sahte \u00e7anta i\u015fine dald\u0131<\/h2>\n\n\n\n

Ning \u00fcnl\u00fc bir yabanc\u0131 \u015firket planlay\u0131c\u0131s\u0131; Tsinghua'da MBA e\u011fitimi ald\u0131ktan sonra \u00e7e\u015fitli \u00e7anta markalar\u0131n\u0131 seviyor; evdeki \u00e7antalar\u0131n toplam de\u011feri yakla\u015f\u0131k 100.000 yuan. Bir ortaokul partisinde, LVMH Grubunda kalite m\u00fcfetti\u015fi olarak \u00e7al\u0131\u015fan eski bir s\u0131n\u0131f arkada\u015f\u0131yla tan\u0131\u015ft\u0131. Eski s\u0131n\u0131f arkada\u015f\u0131 ona \u00c7in'deki l\u00fcks \u00fcr\u00fcn OEM'lerinin durumunu a\u00e7\u0131klay\u0131nca Ning \u015fok oldu.<\/p>\n\n\n\n

O partiden sonra Ning'in akl\u0131na l\u00fcks mallarla ilgili yeni bir fikir geldi. Eve d\u00f6nd\u00fc\u011f\u00fcnde internete girdi ve eski s\u0131n\u0131f arkada\u015f\u0131n\u0131n bahsetti\u011fi t\u00fcm d\u00f6k\u00fcm fabrikalar\u0131n\u0131 ara\u015ft\u0131rd\u0131. \u201cGer\u00e7ekten \u00c7in'de; Time Leather ad\u0131nda bir tane var, hala borsada i\u015flem g\u00f6ren bir \u015firket, a\u011f\u0131rl\u0131kl\u0131 olarak Coach ve Prada \u00fcretiyor, ikincisinin de Time Leather'da hisseleri var. Ve Times Leather bunlardan sadece biri; \u00e7ok daha b\u00fcy\u00fck d\u00f6k\u00fcmhaneler var.\u201d Ning ancak bundan sonra b\u00fcy\u00fck l\u00fcks markalar\u0131n \u00e7o\u011funun asl\u0131nda \u00c7in'de \u00fcretildi\u011fine ikna oldu. \u201cBirinci s\u0131n\u0131f olanlar Bally, Prada, Burberry ve Miu Miu; hafif l\u00fcks markalar ise Coach, Tory Burch ve Michael Kors.\u201d<\/p>\n\n\n\n

K\u0131sa bir s\u00fcre sonra Ning, kalite denet\u00e7ileriyle ortakla\u015fa k\u00fc\u00e7\u00fck bir d\u00fckkan a\u00e7maya karar verdi ve \u00f6zellikle yabanc\u0131 \u015firketlerde \u00e7al\u0131\u015fan ve sahte mal ald\u0131klar\u0131n\u0131n tespit edilmesinden \u00f6zellikle endi\u015fe duyan m\u00fc\u015fterileri hedefledi, bu nedenle mallar\u0131n kalitesi daha fazla gerekiyordu. \u201cSahte \u00e7anta d\u00fckk\u00e2n\u0131 a\u00e7t\u0131\u011f\u0131m i\u00e7in kendime hep g\u00fcl\u00fcyorum ama asl\u0131nda d\u00fckk\u00e2n\u0131mda satt\u0131klar\u0131m ger\u00e7ek mallar ya da yar\u0131 ger\u00e7ek montajl\u0131 mallar.\u201d S\u00f6zde \u201cmonte edilmi\u015f mallar\u201d, en k\u00f6t\u00fcs\u00fc de orijinal deri, daha iyi orijinal fabrika derisi, orijinal donan\u0131m ve astar malzemesi d\u0131\u015f\u0131nda monte edilmi\u015f y\u00fcksek taklit donan\u0131md\u0131r.<\/p>\n\n\n\n

\"Louis
Louis Vuitton<\/figcaption><\/figure>\n\n\n\n

\u201cHerm\u00e8s, LV, Gucci kendi fabrikalar\u0131 taraf\u0131ndan \u00fcretiliyor; Chanel, Dior baz\u0131 i\u015flemlerden ge\u00e7iyor, ancak fabrika \u00c7in'de de\u011fil; CLINE, Loewe \u00c7in'de kesilmi\u015f par\u00e7alar \u00fcretiyor ve daha sonra kendi \u00fclkelerine montaj i\u00e7in geri g\u00f6nderiliyor. Bu nedenle, bu markalar\u0131n ger\u00e7ek tam mallara sahip olmas\u0131 pek olas\u0131 de\u011fildir, yar\u0131 ger\u00e7ek mallar d\u0131\u015far\u0131 akar.\u201d Ning, \u00c7in'in A mallar\u0131 piyasas\u0131n\u0131 iyi biliyor, \u201cresme bakmama izin verin; muhtemelen bir fiyat tahmin edebilirsiniz, hata asla 50 yuan fark olmayacakt\u0131r.\u201d<\/p>\n\n\n\n

Perakendeci i\u00e7in iyi k\u00e2r<\/h2>\n\n\n\n

Wang, Ning'in s\u0131n\u0131f arkada\u015f\u0131 taraf\u0131ndan tan\u0131\u015ft\u0131r\u0131lan ilk tedarik\u00e7isiydi. Aslen l\u00fcks bir marka fabrikas\u0131nda \u00e7al\u0131\u015fan bir i\u015f\u00e7iydi ve yakla\u015f\u0131k 40 ya\u015f\u0131ndayd\u0131. 3 y\u0131l \u00f6nce aniden \u201cayd\u0131nland\u0131\u201d: \u201cE\u011fer fabrikada bu \u015fekilde kal\u0131rsam, bu benim hayat\u0131m\u0131n sonu olacak.\u201d B\u00f6ylece fabrikadan kararl\u0131 bir \u015fekilde istifa etti ve birikmi\u015f ba\u011flant\u0131lar\u0131n\u0131 kullanarak k\u00fc\u00e7\u00fck bir toptanc\u0131 oldu, baz\u0131 \u00fcst d\u00fczey A-mallar\u0131, yani ger\u00e7ek ve monte edilmi\u015f mallar satt\u0131. Bug\u00fcn Wang y\u0131lda 500.000 yuandan fazla kazan\u0131yor ki bu da fabrikada \u00e7al\u0131\u015fmaya k\u0131yasla gelirinde b\u00fcy\u00fck bir art\u0131\u015f anlam\u0131na geliyor.<\/p>\n\n\n\n

Bir i\u015f\u00e7i olarak Wang \u201cGuangzhou mallar\u0131n\u0131\u201d k\u00fc\u00e7\u00fcms\u00fcyordu, ona g\u00f6re Dongguan mallar\u0131 ile Guangzhou mallar\u0131 hi\u00e7 de ayn\u0131 \u015feyler de\u011fildi. Bunu ancak fabrikadan \u00e7izimleri al\u0131rsak yapmaya cesaret edebiliriz. Wang'\u0131n amac\u0131 otantik fabrikay\u0131 taklit ederek \u00fcretim yapmak, fabrikan\u0131n \u00fcrettiklerini eldeki hammaddelere g\u00f6re yapmak, \u201cbu y\u00fczden bazen tezgahtan daha erken sevkiyat yapaca\u011f\u0131z.\u201d<\/p>\n\n\n\n

Wang bazen di\u011fer fabrikalardan baz\u0131 mallar\u0131 satmak i\u00e7in geri transfer ediyor; ne de olsa kendi \u00fcr\u00fcnleri \u00e7ok tek. \u201c\u00dcst taraf bize orijinal fabrikadan ve orijinal numuneden oldu\u011funu s\u00f6yledi\u011finde mallar\u0131 al\u0131yoruz, ancak ger\u00e7e\u011fi bilmiyorum.\u201d<\/p>\n\n\n\n

\u0130\u015fbirli\u011fi \u00fcst tedarik\u00e7iyle \u00e7ok iyi bir ili\u015fki olsa bile ayn\u0131 kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131na sahipler, t\u00fcm ger\u00e7ek \u015feyin bu oldu\u011funu s\u00f6ylediler. Ning hala emin de\u011fil. \u201cMallar\u0131 incelemek i\u00e7in her zaman tezg\u00e2ha giderim.\u201d Asl\u0131nda, hi\u00e7bir l\u00fcks mal sayac\u0131 denetim hizmeti sunmuyor, Ning Ning'in s\u00f6zde \u201cdenetimi\u201d yaln\u0131zca kendi an\u0131lar\u0131na ve analizlerine dayan\u0131yor, saya\u00e7la dikkatlice kar\u015f\u0131la\u015ft\u0131r\u0131l\u0131yor. Ancak yine de belirsizlik var; \u00f6rne\u011fin \u00c7in, Avrupa modelleri veya outlet modelleri i\u00e7in mevcut de\u011fil, kontrol etmenin bir yolu yok.<\/p>\n\n\n\n

T\u00fcketiciler, orijinal bir \u00fcr\u00fcn\u00fc ger\u00e7e\u011finin fiyat\u0131ndan 30%'den daha ucuza sat\u0131n alabiliyorlarsa, bundan yararland\u0131klar\u0131n\u0131 d\u00fc\u015f\u00fcneceklerdir. Bu nedenle, ister sat\u0131c\u0131 ister al\u0131c\u0131 olsun, zincirdeki herkes akarken ger\u00e7ek \u015fey hakk\u0131ndaki efsanelere inanmay\u0131 tercih eder.<\/p>\n\n\n\n

\n
\n
\"High
Y\u00fcksek \u0130mitasyon Prada<\/figcaption><\/figure>\n<\/div>\n\n\n\n
\n
\"High
Y\u00fcksek \u0130mitasyonlu LV<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n

G\u00f6steri\u015f ekonomisinin s\u0131n\u0131rlar\u0131<\/strong><\/h2>\n\n\n\n

Bu t\u00fcr bir i\u015f, t\u00fcketicilerin olgunla\u015fmam\u0131\u015fl\u0131\u011f\u0131na dayan\u0131r. G\u00fcn\u00fcm\u00fczde daha \u00e7ok gen\u00e7 insan hafif l\u00fcks markalar\u0131 sat\u0131n almaya istekli.<\/p>\n\n\n\n

L\u00fcks markalar, \u00fcr\u00fcn\u00fcn \u00f6n\u00fcne ge\u00e7en daha y\u00fcksek bir maliyetle t\u00fcketicilere hizmet sunmak i\u00e7in \u00e7ok para harc\u0131yor.<\/p>\n\n\n\n

2012 y\u0131l\u0131nda Prada Group'un toplam geliri 329.7 milyon Avro, br\u00fct kar marj\u0131 72% ve nihai vergi \u00f6ncesi kar marj\u0131 sadece 26.8% olmu\u015ftur. Ba\u015fka bir deyi\u015fle, bunun 150 milyon Euro'su ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc labirent benzeri ma\u011fazalar\u0131n in\u015fas\u0131na, g\u00fczel reklamlar\u0131n yay\u0131nlanmas\u0131na ve \u00e7antan\u0131n \u00fcnl\u00fclerin bileklerine tak\u0131lmas\u0131na harcand\u0131.<\/p>\n\n\n\n

T\u00fcm bu iyilik sadece bir \u00e7antaya on bin dolardan fazla para harcamak isteyenlere de\u011fil, ayn\u0131 zamanda mali g\u00fcc\u00fc olmayan veya \u00e7anta sat\u0131n almak i\u00e7in y\u00fcksek bir fiyat harcamak istemeyen ancak ona sahip olmak isteyen t\u00fcketicilerin kalbine de ula\u015ft\u0131. B\u00f6ylece, A mallar\u0131na olan talep ortaya \u00e7\u0131kt\u0131 ve sekt\u00f6r geli\u015fmeye ba\u015flad\u0131.<\/p>\n\n\n\n

On y\u0131l\u0131 a\u015fk\u0131n bir s\u00fcredir \u00c7in'de faaliyet g\u00f6steren A-goods \u00fcreticileri bile fatura m\u00fckellefleri i\u00e7in daha iyi bir hizmet sunmaya ba\u015fl\u0131yor. \u00c7antan\u0131n kendisine ek olarak, tam tak\u0131m e\u015fle\u015fen toz torbalar\u0131, kimlik kartlar\u0131 ve Hong Kong faturalar\u0131 da beraberinde geliyor. \u201cGer\u00e7ek tamamen otantik mallar\u0131n sadece \u00e7\u0131plak \u00e7antalar\u0131 var, nedeni basit, t\u00fcm paket bittikten sonra fabrika envanteri \u00e7ok s\u0131k\u0131, nas\u0131l \u00e7\u0131karabiliriz.\u201d Ning, \u201cbunlar\u0131 almak i\u00e7in A mallar\u0131n\u0131 sat\u0131n alan insanlar\u0131n mant\u0131kl\u0131 olmad\u0131\u011f\u0131na, garanti veremeyece\u011fine inan\u0131yor. Ancak bu tam tak\u0131m aksesuarlar al\u0131c\u0131lara biraz psikolojik rahatl\u0131k sa\u011flayacakt\u0131r.\u201d<\/p>\n\n\n\n

\n
\n
\"High
Y\u00fcksek \u0130mitasyon Gucci<\/figcaption><\/figure>\n<\/div>\n\n\n\n
\n
\"High
Y\u00fcksek \u0130mitasyon Chanel<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n

Ancak, bu g\u00f6steri\u015f ekonomisi patlamas\u0131 ne kadar s\u00fcrebilir?<\/strong><\/h2>\n\n\n\n

Her \u015feyden \u00f6nce,<\/strong> Y\u00fcksek imitasyon sekt\u00f6r\u00fcndeki \u015firketler \u0131\u015f\u0131\u011f\u0131 g\u00f6remiyor ve pek bir \u015fey yapam\u0131yor. Bug\u00fcnlerde y\u00f6netmelik gittik\u00e7e daha kat\u0131 hale geliyor ve Xiaofan her pazartesi rutin olmas\u0131na ra\u011fmen pazardan gelen denetimi kabul etmek, ayr\u0131ca bariz ticari markalar\u0131 olan mallar\u0131 indirmek zorunda. Fan'\u0131n bulundu\u011fu toptanc\u0131 pazar\u0131nda, cepheye yerle\u015ftirilen t\u00fcm \u00e7antalar seyreltilmi\u015f ticari markad\u0131r; \u00f6rne\u011fin, donan\u0131m oyulmu\u015ftur. Buna ek olarak, bu t\u00fcr mallar\u0131n ana kanallar\u0131ndan biri olan Taobao da, iyi bir i\u015f yapan sat\u0131c\u0131lar\u0131n Prada gibi bir harfin soluk bir marka ad\u0131 olaca\u011f\u0131n\u0131 ve Pr*dad olarak i\u015faretlenece\u011fini izlemeye ba\u015flad\u0131.<\/p>\n\n\n\n

\u0130kinci olarak<\/strong>, Bu t\u00fcr bir i\u015f yapmak asl\u0131nda t\u00fcketici pazar\u0131n\u0131n hen\u00fcz olgunla\u015fmam\u0131\u015f olmas\u0131na dayan\u0131yor. Ge\u00e7mi\u015fte t\u00fcketiciler i\u00e7in tek se\u00e7enek $1,000'in alt\u0131ndaki yerli markalar ve $10,000'in \u00fczerindeki l\u00fcks markalard\u0131. Bug\u00fcn ise bu ikisi aras\u0131nda daha fazla say\u0131da hafif l\u00fcks markan\u0131n yan\u0131 s\u0131ra Coach, Tory Burch, Michael Kors gibi tasar\u0131mc\u0131 markalar\u0131 da bulunmaktad\u0131r. Daha fazla gen\u00e7 insan bunlar\u0131 sat\u0131n almaya istekli.<\/p>\n\n\n\n

Ayr\u0131ca<\/strong>, Bu piyasan\u0131n kendisinde k\u00f6t\u00fc paran\u0131n iyi paray\u0131 kovmas\u0131 olgusu vard\u0131r. Bir yandan t\u00fcketiciler daha kaliteli \u00e7antalar istiyor, ancak di\u011fer yandan y\u00fcksek kaliteli \u00e7antalar tedarik edebilen sat\u0131c\u0131lar iyi karlar elde edemiyor. T\u00fcketiciler bu mallara a\u015fina olmad\u0131klar\u0131 i\u00e7in 600 yuan ve 800 yuanl\u0131k \u00e7antalar ayn\u0131 fiyata sat\u0131labiliyor, iyi \u00fcr\u00fcnlerin i\u015fi iyi de\u011fil.<\/p>\n\n\n\n

B\u00fcy\u00fck marj kaotik sekt\u00f6r\u00fc \u0131s\u0131t\u0131yor<\/h2>\n\n\n\n

Ning, \u00f6rne\u011fin orta boy \u201cPrada katil \u00e7antas\u0131 \u201dn\u0131n yurti\u00e7i fiyat\u0131n\u0131n 14,800 yuan oldu\u011funu s\u00f6yledi. T\u00fcm ger\u00e7ek mallar, \u00e7o\u011funlukla \u00e7al\u0131nt\u0131 fare mallar\u0131, minimum sat\u0131n alma fiyat\u0131 5.000 yuan'dan fazla, \u201cnas\u0131l sataca\u011f\u0131m\u0131 s\u00f6yl\u00fcyorsunuz, 7.000 yuan'a kadar bir art\u0131\u015f, sadece 40% kar marj\u0131, ama kim bilinmeyen bir paket sat\u0131n almak i\u00e7in 7.000 yuan harcamak ister?\u201d<\/p>\n\n\n\n

Buna kar\u015f\u0131l\u0131k, \u00fcr\u00fcnlerin montaj\u0131 daha uygun maliyetlidir, sadece donan\u0131m do\u011fru de\u011fildir. Prada orijinal donan\u0131m 24K alt\u0131n kaplamad\u0131r, sahte donan\u0131m da alt\u0131n kaplamad\u0131r, sadece safl\u0131\u011f\u0131 o kadar y\u00fcksek de\u011fildir. \u201cBir Prada'n\u0131n sat\u0131n alma fiyat\u0131 2,000 yuan oldu\u011fu s\u00fcrece, 3,000 yuan'a sat\u0131ld\u0131\u011f\u0131nda k\u00e2r\u0131n 60%\u2018sine sahip olacakt\u0131r. Ancak \u2019Guangzhou mallar\u0131'nda, sat\u0131n alma fiyat\u0131 yaln\u0131zca 900 yuan olan en iyi katil orta boy bir \u00e7anta, 100%\u201dden fazla karla 1800 yuan'a sat\u0131labilir.\"<\/p>\n\n\n\n

\"Night
Sanyuanli Pazar\u0131nda Gece<\/figcaption><\/figure>\n\n\n\n

Guangzhou, Sanyuanli'deki toptan deri \u00fcr\u00fcnleri pazar\u0131 geceleri yo\u011fun bir d\u00f6neme giriyor. Mal sahipleri sadece mallar\u0131 depodan tezg\u00e2ha en k\u0131sa s\u00fcrede ta\u015f\u0131mak ve ard\u0131ndan m\u00fcmk\u00fcn olan en k\u0131sa s\u00fcrede bir sonraki d\u00f6ng\u00fcye h\u0131zla ge\u00e7mekle ilgileniyor. Bu m\u00fcreffeh ve kaotik sekt\u00f6rde bir d\u00f6n\u00fcm noktas\u0131 ne zaman ya\u015fanacak?<\/p>","protected":false},"excerpt":{"rendered":"

It is the place where has the most \u201cluxury goods\u201d in the world, which has hosted Real Madrid manager Jose Mourinho and stars who earn tens of millions of euros a year, Kaka and Cairo have come here. Here is the wholesale leather goods market in Sanyuanli, Guangzhou. At 10 a.m., this market was packed […]<\/p>\n","protected":false},"author":1,"featured_media":6495,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[132,93,94],"class_list":["post-6494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china-sourcing-tips","tag-fake-branded-bag-market","tag-high-imitation-luxury-market","tag-sanyuanli-leather-market"],"yoast_head":"\nVisiting the Biggest "Fake Branded Bag" Market - My Sourcify<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mysourcify.com\/tr\/visiting-the-biggest-fake-branded-bag-market\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visiting the Biggest "Fake Branded Bag" Market - My Sourcify\" \/>\n<meta property=\"og:description\" content=\"It is the place where has the most \u201cluxury goods\u201d in the world, which has hosted Real Madrid manager Jose Mourinho and stars who earn tens of millions of euros a year, Kaka and Cairo have come here. Here is the wholesale leather goods market in Sanyuanli, Guangzhou. 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